When a visitor comes to your web site, Yama.ai automatically discovers key profile information about them.
When the profile of the visitor meets your specific target individual and organization, we use cutting edge technology to engage and connect that user to you
The prospect then schedules a call with you to discuss their business objectives and you meet with a highly qualified prospect in no time!
Less than 1% of a typical web site visitors are identifying themselves? The way you market and sell in the B2B space has been turned upside down. Prospects are turning to online research before buying more than ever. When a prospect lands on your web site, you need to be the first to engage with them to capture their attention, before they are off to your competition. Yama.ai will help you change the game by converting many more highly qualified prospects from your own web site.
By the time prospects contact vendors, they’ve already set their selection criteria. The opportunity for a vendor to influence the buyers decision criteria has passed. Yet, prospects begin visiting potential vendor web sites well before they contact them.
Yama.ai uses proven techniques to engage prospects in the early part of their buying cycle, the solution exploration phase - and at the time of need.
This phase is largely driven by independent online research. Buyers might stumble on a vendor website, but certainly will not engage sales
This is the stage where a buyer is willing to talk to a vendor, but not explicitly contacting them. They are open to conversation, and research suggests this is the best time to engage a prospect.
At this point the buyer has a general idea of what they want in a solution, and is now focused on smaller distinctions. It is near the end of this phase that an RFP is usually issued. The opportunity to influence is much lower here than in the exploration phase.
This phase is usually driven by response evaluations, demos, and then final decisions. The buyer’s primary requirements have already been established. Influencing buying criteria at this stage is extremely unlikely.
Schedule a 15 minute chat and see the product in action
Yama.ai was founded by marketing veterans. While driving new leads to sales was important, the founders realized that the only way to get value from lead generation is with the ultimate outcome - a sale.
With the industry average of MQL to sale (for SaaS companies) at 7%, even improving that ratio to 10% added a nearly 50% increase in revenues. And, with vendors that engage buyers first being 74% more likely to close a deal, a dim lightbulb started to flicker for the founders...
The key to improving the conversion to close ratio was engagement. After several attempts at engaging buyers a very simple, but intuitive approach emerged - why not offer an incentive to the right prospect for a 15-minute chat. It worked. Prospects were gathering information and open for a brief chat to get some data in their early buying process, but not ready to reach out to vendors. Offering incentives overcame that initial hesitation. This gave the founders the ability to influence the buying process and dramatically improve conversion rates and revenues. Yama.ai was born.
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